Group+6


 * Group 6: Members:** Alicia Jauquicoa y Javier Pout


 * Activity 1: Company:** El Corte Inglés


 * Activity 2: ﻿ **** Uploading Images **




 * Activity 3: ﻿ History **

**1935:** Ramón Areces purchase d ??? (all the sentences in present or past, not mixed) a tailor's shop known as "El Corte Inglés" (The English Cut), popular shop in Madrid at that time. 1939A new phase starts with the purchase of a property at number 3, Calle Preciados, Madrid. **1939:** Ramón Aceres buy s (all the sentences in present or past, not mixed) a property at number 3, Calle Preciados, Madrid. **1940:** Ramón Areces establishes the "El Corte Inglés" company, with his uncle César Rodríguez. **1946:** First complete alteration of the Preciados building. **1966:** El Corte Inglés expands, with centres in Barcelona, Seville and Bilbao. **1969:** Foundation of "Viajes El Corte Inglés", a Travel Agency. **1979:** Foundation of "Hipercor", a hypermarket. **1982:** Acquisition of "Centro de Seguros", an insurance company, and setting up of "Grupo El Corte Inglés' insurance brokerage". **1986:** Foundation of "Investrónica", a company dedicated to the design, manufacture and sale of IT products. **1988:** Incorporation of "Informática El Corte Inglés" **1989:** Isidoro Álvarez is the new chairman of "El Corte Inglés". Two companies are set up: "Seguros El Corte Inglés, Vida, Pensiones y Reaseguros", and the second is "Seguros El Corte Inglés, Ramos Generales y Reaseguros". **1995:** "Grupo El Corte Inglés" acquired the assets of "Galerías Preciados". Creation of "Telecor". **1997:** Merge of "El Corte Inglés'" subsidiary "The Harris Company" with the American company "Gottschalks Inc.". **1998:** "El Corte Inglés" and the "Repsol" group set up a joint venture company called "Gespevesa". **2000:** Launch of a new chain: "Supercor Supermarkets". **2001:** "Hipercor" owns five hypermarkets from "Carrefour" and nine centres of "Marks & Spencer". First foreign store of El Corte Inglés open s in Lisbon, Portugal. **2002:** Foundation of "Sfera" **2004:** "El Corte Inglés" grows up in Asturias with the reopening of the seven "Champion" supermarkets. **2006:** "El Corte Inglés" acquires "Asón Inmobiliaria", which owns the place on which Windsor Building had stood before it burnt. Very detailed, good research, maybe too much information?


 * Activity 4: Current Situation **

There are many "El Corte Inglés" in the country. All "El Corte Ingles" stores around the world are similar. For example, the shops of "El Corte Inglés" in Pamplona (placed in 9 Estella street) are distributed on 8 floors: On the ground floor there are handbags, complements and jewellery Departments that are the most visited. On the first floor you can find the W oman D epartment, which i s less visited than others. The second floor is the zone of electronic, the third floor, young fashionable Department, very visited. The fourth floor is Men Department. The fifth floor is the Sport Department in which sport machines are sold. The sixth floor is Household Departmen t. The seventht floor is "Viajes El Corte Inglés", a travel agency. Finally, on the eigtht floor there are a hairdresser's salon and In the basement of "El Corte Inglés" there is a supermarket ("Supercor") and many parking places. There are a lot shops in Pamplona that sell shoes, travell in mediamark , agencia el corte ingles??? (No entiendo esta frase) and in "El Corte Inglés" you can find all kind of things. Departments in capital letters!!! Plant is floor (sustitúyelos todos)


 * Alicia (revised by Javier) **

Activity 5 : Swot Analysis

STRENGHTS

El Corte Ingles offered to costumers all kind of products This type of company helps people for don,t spend a lot of any time. The Corte Ingles always stays in the best places of the cities.

WEAKNESESS

In the corte Ingles dosen,t offered a personal trate like a small shops The Corte Ingles are very spensive that de other shops.

THREATS

The people spend a litel money for the crisis and find shops cheap

OPPORTUNITIES

The corte Ingles is openned many hours. It opened al 10:00 o,clock am and closes at 10:00 o, clock in the night. There are a lot of Corte Ingles in the cities.

Alicia

Activity 6: Suggestions

their should hire more qualifed staff so that they have a better personal treatment For the customers go to buy in crisis times, the Corte Ingles should have low prices, special offering Personal chief should have more qualifed staff so that he should organise a better time table, holidays, salarys

Alicia

POWERPOINT PRESENTATION

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